There’s rum and then there’s rhum. And if you had to chose one for your drinking pleasure, then you can’t go wrong Rhum Clément, the world’s leading producer of A.O.C. Martinique Rhum Agricole. And this year is a good time to get your hand on this top spirit as it celebrates its 125th anniversary. To concide with this occasion and just in time for timing for summer imbibing, Rhum Clément has released a new sleek packaging for its 80-proof aromatic white Rhum Agricole, Première Canne as well as Sirop De Canne to honor Rhum Clement’s rum-making heritage in Martinique.
Created by Homère Clément in 1887, Rhum Clément is a true representation of what it means to be pure, natural rum. Produced only three months out of the year from fresh sugarcane juice and exclusive to the French West Indies, Rhum Agricole begins with the finest selection of sugarcane, pressed to extract a free-run aromatic sugarcane juice, which is distilled into a crisp and earthy vegetal spirit from the world renowned terroir of Martinique.
Since its successful re-launch in 2005 to the U.S. market by Benjamin Mélin-Jones, a member of the Clément family, Rhum Clément has become the number one selling Rhum Agricole brand in North America. Not only has this company worked hard to educate the industry and rum lovers alike about the the making of A.O.C. Martinique Rhum Agricole, but it has also brought increased exposure to this category as a whole. With over a century of quality and craftsmanship, Rhum Clément represents the definition of legacy, heritage and superb taste. 125 years later, the brand continues to push the envelope, producing the best super-premium rhums on an international level. This excellent spirit is sipped and savored in signature cocktails at the finest bars all over the world. So sit back and enjoy Rhum Clément and discover what true rhum perfection tastes like with these two recipes below.
Ti Punch
2 oz Rhum Agricole
.25 oz lime juice
1 tsp Sirop De Canne
Mix all ingredients in a glass with ice (1 or 2 cubes) and either stir or swizzle with a bois lele (a.k.a. swizzle stick)
Clement Hemingway
3 oz. Clement VSOP Rum
splash of grenadine
2 oz. grapefruit juice
2 dashes fresh lemon juice
Mix all over ice in rocks glass. Garnish with cherry
Courtesy of Société Perrier – The Source for Nightlife & Culture
